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Entries in Print (2)

Friday
Aug132010

Print & Copy Franchise to launch e-publishing and marketing services

Snap, the Australian print, copy and design franchise opportunity, has announced future plans that, if all goes well, will increase revenue by 16% in 3 years time. The franchise is going to expand its services with a brand new marketing service and an online printing tool.

These plans will involve a partnership with publishing powerhouse Quark. Snap CEO, Grant Vernon confirmed that the new products indicate a new direction for the company: "It would be short-sighted to rely solely on print if Snap is to remain a strong business," he said. "This is a fundamental value proposition for the whole network."

"This is an evolution of our business, it is not a sideline. We will transition the entire business. What will happen is that print will become more targeted, more personalised, to fit into a marketing context. There is undeniably a sign of revenue shifting to the web and multimedia becoming a significant revenue stream," he added.

The first product, called Snap Level 2, offers small businesses a one-stop-shop design and marketing service, which will form a second income for Snap’s franchisees. This service is to make use of different media, including internet and email. Vernon called this product a “marketing health check” for customers with a limited budget, enabling them to use professional templates for a reasonable price.

The second product, Snap Promote, has been developed as an online service enabling customers to tailor a wide range of professionally designed marketing material templates. The software needed to be able to do this can be downloaded from Snap’s website. Snap Promote will be the world’s first private-label adaptation of QuarkPromote.com.

Vernon strongly believes the new products will attract young, ambitious entrepreneurs: "We believe it is an exciting transition for franchisees and will attract the younger generation who want a consulting style of service."

The switch to online media has enabled the franchise business opportunity to introduce an alternative lower cost model, meaning that beginning franchisees can purely focus on consultancy and advise while outsourcing their printing services. Because of this new option, “franchisees can get started in Snap for $100,000”, according to the CEO.

Snap currently owns 147 stores in Australia; the new products will be launched nationally in 2013.

Wednesday
May122010

Print and Copy Services Franchise announces Franchisee of the Year

Design and Print chain Kwik Kopy has awarded a Melbourne-based couple the title Australian Franchisee of the Year 2010. Gordon and Roby, who own a very successful Kwik Kopy shop on Exhibition Street, are extremely pleased with the event.

“We’re delighted to be formally recognised for our efforts and those of our team over the years,” said Robyn. “It gives us a lot of credibility within the Kwik Kopy network.” The couple opened their shop 14 years ago.  

The winners accepted their award at the Kwik Kopy Australia annual marketing launch event, which was held recently in Melbourne. The jury, which consists of senior managers at the print, copy and design franchise, always chooses a winner on the basis of meeting or exceeding selected key performance indicators covering efficiency, profitability, production, growth and sales.  

Managing director David Bell commented: “A great deal of effort goes into selecting the winning centre. To even be considered for the award the centre's performance figures must be at the cutting edge. After that we look for a franchisee's contribution to the Kwik Kopy franchise as a whole. Gordon and Robyn have been active participants in our franchise system and truly understand the value of collaborating with other centres throughout the country to improve both their own and other centres’ overall performance.”  

Robyn Clark has always been closely involved with her franchise: she is an active member of Kwik Kopy Owners Association Board and the Victorian Owners Group. "The backbone of this franchise is just solid. It has great corporate support, excellent marketing and a great name in the marketplace,” she said.

Print and Copy Services Franchise announces Franchisee of the Year

Design and Print company Kwik Kopy has awarded a Melbourne-based couple the title Australian Franchisee of the Year 2010. Gordon and Roby, who own a very successful Kwik Kopy shop on Exhibition Street, are extremely pleased with the event.

“We’re delighted to be formally recognised for our efforts and those of our team over the years,” said Robyn. “It gives us a lot of credibility within the Kwik Kopy network.” The couple opened their shop 14 years ago.   

The winners accepted their award at the Kwik Kopy Australia annual marketing launch event, which was held recently in Melbourne. The jury, which consists of senior managers at Kwik Kopy Australia, always chooses a winner on the basis of meeting or exceeding selected key performance indicators covering efficiency, profitability, production, growth and sales.  

Managing director David Bell commented: “A great deal of effort goes into selecting the winning centre. To even be considered for the award the centre's performance figures must be at the cutting edge. After that we look for a franchisee's contribution to the Kwik Kopy franchise as a whole. Gordon and Robyn have been active participants in our franchise system and truly understand the value of collaborating with other centres throughout the country to improve both their own and other centres’ overall performance.”  

 Robyn Clark has always been closely involved with her franchise: she is an active member of Kwik Kopy Owners Association Board and the Victorian Owners Group. "The backbone of this franchise is just solid. It has great corporate support, excellent marketing and a great name in the marketplace,” she said.